Takeaways from the Entrepreneur Hour with Chris Michael Harris podcast – Working Moms and The Motherhood Penalty with Ashley Connell, founder of Prowess Project
Summary: Ashley Connell, Founder of Prowess Project drops by to talk about working moms and the Motherhood Penalty + how her platform aims to alleviate the problem.
1. When conducting market research on your business idea, is this a pain or a discomfort?
People pay to get rid of pain, people can live with discomfort. Always understand which is your business solving.
2. Consider WHO is giving you advice
3. Struggle with for-profit, mission-based company
Ashley shared the messaging struggle that she had with Prowess Project. Many people assume that because you are mission-driven, you are a nonprofit or this is a pet project. Getting over that hurdle is key and HARD. But ultimately, people who don’t get it aren’t your people.
Join the Prowess Community for more conversations like the one on Entrepreneur Hour with Chris Michael Harris.